Case Study #27: From Side Hustle to Millions

Case Study #27: From Side Hustle to Millions

Anthony Amos started playing professional rugby right out of school in Australia. But he knew he couldn’t do that forever, and anxious to build something for himself, he decided to start a dog grooming business with his brother – and not just an ordinary one...
Case Study #26: When Ego Costs you Money

Case Study #26: When Ego Costs you Money

After law school, Diana House took some time off in Bali, Indonesia, where she discovered that people were fascinated with Mala beads – meditation beads used by serious practitioners of yoga. Sensing a blue ocean opportunity, she built a website and in the very...
Case Study #25: Leaving Money on the Table

Case Study #25: Leaving Money on the Table

Nathaniel Broughton started Spread Effect in 2010 and sold it in 2014.  Spread Effect was a content middleman. In an era in which content is increasingly king – be it video, audio, or text, Spread Effect helped companies and agencies who wanted content placed or...
Case Study #24: Last Chance Saloon

Case Study #24: Last Chance Saloon

Julie Nirvelli never planned to be in the food business.  She was simply someone who enjoyed making a good green tomatillo salsa.  It was so good, in fact, that her Mexican friends teased her, saying they couldn’t believe “white girl salsa” tasted so good.   After...
Case Study #23: Wash, Rinse, Repeat

Case Study #23: Wash, Rinse, Repeat

Tom Hannon had not one, but three exits out of businesses. Not just in the same industry, but in the same type of business. The original company was named FPD and it published and distributed free publications both to retailers and direct to consumers.   Think of any...
Case Study #22: From Side Hustle to Strategic Acquisition

Case Study #22: From Side Hustle to Strategic Acquisition

Answering an Ad In 2001 Joe Keeley was just a college student looking for a part-time job. He saw an ad for “hockey player wanted to watch kids, $10/hour.” Keeley happened to be a hockey player, which wasn’t so unusual in Minnesota, and eventually, he was hired. This...
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